Conserving our most precious resource

Water is crucial for the production and use of our products. This makes it essential for us to find every opportunity to conserve.

As part of our ongoing commitment to Water Stewardship, we are focusing our efforts on three key areas where we believe we can have the most immediate impact:

  1. Reducing water used in P&G manufacturing facilities
  2. Helping consumers reduusce in-home water use
  3. Providing clean water to those who need it most

At P&G we set goals and work tirelessly to achieve them. For each focus area we’ve created a goal to help drive us towards meaningful impact.

GOAL 1: Reduce water used in P&G manufacturing facilities by 20% per unit of production by 2020, with a specific focus on conservation efforts at facilities located in water-stressed regions.

For over a decade, our global facilities have focused on the conservation of water. We achieved our 2020 goal last year, but we will not stop there. We will continue work to reduce our water usage across the globe, with a specific focus on the 40 facilities we’ve identified as being located in high water risk areas of the world. These sites will move into Tier 2 of our assessment process. Each site will complete a detailed questionnaire to identify what is already being done to mitigate risk and what opportunities exist for additional risk reduction at each site. We have already started this process and plan to complete all 40 Tier 2 site-specific water assessments by the end of 2017.

Many of the 40 sites have already been working to reduce their water usage on site. At our site in Jeddah, Saudi Arabia condensate water from the HVAC systems is collected and reused for irrigation and to top off fire water tanks, allowing a savings of 25% per year (3600m3). In California, our Oxnard facility has been implementing aggressive water conservation measures over many years, but in 2015 they stepped up their efforts even more to reduce absolute water use by 12.6% through innovated reuse techniques. In China our Taicang plant drastically reduced its water footprint by optimizing and reducing the amount of water used for cleaning and sanitization. Our site in Pakistan reduced its water footprint by 50% in just one year thanks to many projects allowing the reuse of the same water multiple times.

These are just a few examples of the great work being done to conserve water in innovative ways across the world at our plants. To learn more details about these stories and read others take a look at this year’s Citizenship Report.

GOAL 2: Provide 1 billion consumers access to water-efficient products by 2020.

Life Cycle Assessments show us that for many of our categories the consumer use phase is often the most water intensive. While we cannot directly control the amount of water consumers choose to use in their homes, we can ensure that consumers have the tools they need to reduce their water use while using our products, without having to compromise on performance.

2in1 Shampoo + Conditioner is a great example of a product that helps people reduce the amount of water they use in the shower. 2in1s allow you to skip a step in the shower by combining the power of P&G shampoo and conditioner into one product. This allows consumers to save up to 1 minute in the shower, translating to a water savings of up to 5 gallons per shower. That’s over 1000 gallons of water savings a year for the average 2in1 user!

Swiffer Wet Pads is another P&G product that is already helping consumers reduce their water footprints. For decades, people have used the simple mop and bucket to keep their floors clean. In 2001, Swiffer Sweepers were released and millions of consumers were introduced to a new, more convenient way to clean. It also uses less water than the typical mop and bucket. Households went from using gallons of water to ounces of solution to clean their floors. Every household that uses Swiffer Wet could save over 70 gallons of water per year vs. mop and bucket cleaners.

Downy Single Rinse helps save water by eliminating additional rinses. Cascade Platinum Action Pacs eliminate the need to pre-rinse.

GOAL 3: Provide 15 billion liters of clean drinking water to those who need it most by 2020.

Over a decade ago, P&G established the Children’s Safe Drinking Water (CSDW) Program to help provide clean drinking water to millions of people around the world. With the help of our wide range of partners, P&G has provided over 10 billion liters of clean drinking water through our P&G packet technology. Over the next five years, we will launch more than 25 new programs to bring clean water to even more malnourished children, people living with HIV/AIDS, families living in rural areas who lack safe drinking water and victims of natural disasters. To learn more about this goal please click here.

To learn more about P&G water policy, go to:

Our Water Risk Assessment process and external partnerships have been a catalyst for action within business units. We’ve seen internal shifts in the thinking of our leadership and a heightened commitment to being good water stewards. The identification of sites in areas of high water risks has empowered our manufacturing plants to support each other in making a real difference at the site level.